E-commerce

E-commerce, or electronic commerce, refers to the buying and selling of goods and services over the internet. It encompasses various transactions conducted online, which can include retail sales, auctions, and payment processing. E-commerce can be categorized into different types, such as Business-to-Consumer (B2C), where businesses sell directly to consumers; Business-to-Business (B2B), involving transactions between businesses; Consumer-to-Consumer (C2C), where consumers sell to one another, often through platforms; and Consumer-to-Business (C2B), in which consumers offer products or services to businesses.

E-commerce leverages online platforms, which may include websites, mobile applications, and social media channels, to facilitate these transactions. It typically involves various components, such as online storefronts, shopping carts, payment gateways, and logistics services for delivery. E-commerce has grown significantly with advancements in technology, making it easier for consumers to make purchases anytime and anywhere, impacting traditional brick-and-mortar retail and changing consumer shopping behaviors.